Commercial
Director - Aaron A
Nike
Shot in a raw, documentary style, Run Club is a Nike spot that captures the heartbeat of a Toronto running crew. We followed real athletes through real streets — early mornings, long strides, and moments of connection that go far beyond the miles. It’s a portrait of movement, community, and the shared drive that keeps people coming back.
Without actors or setups, every shot was built around authenticity. We embraced natural light, city textures, and candid emotion to create a piece that feels lived-in and alive. Run Club doesn’t glamorize running — it honors the grit, joy, and quiet resilience of those who do it together.
